Privy finds the deal
Propera prices it
Privy watches your market continuously and surfaces properties matching your strategy. Propera takes one address and returns a graded comp set, a repair budget and an offer on your formula.
These products answer different questions, and the honest answer for most people is that they are not substitutes. Privy is deal discovery: patented Comparative Search over direct MLS feeds, public records on every property in the United States, and proprietary data on what investors are actually buying, including before and after transaction data on completed flips. It tells you which properties deserve your attention this week. Propera is underwriting: it takes one address, grades every comp for the condition it sold in and for whether the sale was genuine market activity, verifies the recorded price against a second public source, builds an itemized repair budget, and applies your offer formula. The other real difference is territory. Privy prices by coverage, from one market to nationwide. Propera covers all 50 states on every plan.
Side by side
| Capability | Propera | Privy |
|---|---|---|
| Built for | Pricing an address you already have | Finding which properties are worth your attention |
| Coverage model | All 50 states on every plan | Priced by territory: one market, three states, or nationwide |
| Continuous market monitoring and alerts | Not offered | Yes, updated in real time |
| Investor activity data | Not offered | Proprietary, including before and after data on completed flips |
| Comps | Verified sold comps, condition-graded | Direct MLS feeds and nationwide public records |
| Comp condition grading | Renovated, Partially Updated, Dated or Rough, adjusted and weighted | Not described |
| Sale price verification | Second public source, failures excluded | Not described |
| Valuation | ARV from graded comps, with a confidence score | ARV analysis and investment-focused CMAs |
| Repair estimate | Itemized, generated from a plain-language description | Not described |
| Offer formula | More than 20 configurable inputs, applied automatically | Not described |
| MLS membership | Not required | Required for agent accounts, which cover only your licensed markets |
| CRM auto-underwriting | Pro and Business plans | Not described |
| Price | $49 to $299 per month, all 50 states at every tier | $78 per month for one market up to $199 nationwide, billed annually ($97 to $249 monthly) |
Scroll the table sideways to see every column.
Privy capabilities taken from Privy's own public pages, checked September 7, 2026. Plans and features change; verify anything that matters to your decision before you buy. "Not described" means the capability is not part of that product's published description of itself, which is not the same as proof it is absent.
Discovery and underwriting are different purchases
Privy answers "which of these should I look at". Propera answers "what is this one worth and what should I offer". Buying one because you needed the other is the mistake to avoid.
Privy is built around Comparative Search, patented technology that reads what investors in your market are actually doing and uses that activity to surface properties. It runs continuously rather than on demand, and it holds before and after transaction data on completed flips, so you can see what investors in your market actually paid and actually sold for. If your problem is not knowing where to look this week, that is the product.
Propera assumes you already have the address. It produces the number you would otherwise build by hand: comps selected and graded, prices verified, repairs itemized at your own costs, and your offer formula applied. If your problem is that pricing each lead takes half an hour, that is this product.
Territory is the other real difference
Privy prices by how much of the country you want. Propera does not price geography at all.
Privy investor plans run from one market up to nationwide coverage, and its agent accounts require an active MLS ID with investment data limited to the markets you are licensed in. That model makes sense for a product built on live MLS feeds.
Propera works on any address in the United States on every plan, and needs no MLS membership. If you underwrite outside your home market, or you are licensed in one state and buying in another, that difference matters more than any feature on this page.
Not all comps deserve equal weight
A renovated sale and a distressed sale on the same street support very different values. Propera grades every comp on the condition it sold in and on whether the sale was a genuine retail transaction, adjusts its price per square foot toward renovated-equivalent based on that grade, then weights it by how confident the grade is. A dated sale still counts, at what it is worth.
“[Propera is] really quick and really easy to use.”
Which one you should actually pick
Stay with Privy if
- Finding deals is the bottleneck, not pricing them
- You want your market watched continuously and to be alerted
- You want data on what investors nearby are actually buying and flipping
- You work one market and its territory pricing is cheaper for you
Switch to Propera if
- You have the address already and need a defensible number on it
- You underwrite outside the markets you are licensed in
- You want comps graded and verified rather than filtered
- You want the repair budget and the offer produced, not just the comps
Questions people ask
Is Propera a replacement for Privy?
Usually not. Privy finds deals and watches your market; Propera prices a specific property. They overlap only on comps, and even there they answer different questions: Privy shows you market activity and investment-focused CMAs, Propera grades and verifies a comp set to produce one number with a confidence score. Investors who buy from the MLS often want both.
Does Privy calculate ARV?
Yes. Privy offers ARV analysis and investment-focused CMAs, along with before and after data on completed flips. This page does not claim otherwise. The difference is in what happens to the comps first: Propera grades each one for the condition it sold in, adjusts its price per square foot on that grade, verifies the recorded sale price against a second public source, and excludes comps that fail.
Do I need MLS access?
Not for Propera, on any plan, anywhere in the United States. Privy agent accounts require an active MLS ID and provide investment data only within the markets you are licensed to operate in. That is the practical difference for anyone underwriting outside their own market.
Which is cheaper?
It depends entirely on how much territory you want. Privy starts at $78 a month billed annually for a single market and rises to $199 for nationwide coverage. Propera starts at $49 and covers all 50 states at every tier, because it does not price geography. Compare them on the coverage you actually need rather than on the entry price.
Does Propera find deals or build lists?
No. Propera does not search the market, monitor listings, build lists or send alerts. It underwrites addresses you bring it, and on the Pro and Business plans it will underwrite inbound CRM leads automatically as they arrive.
Run a property you already know
The fastest way to judge the comps is on a deal you underwrote yourself.
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